Primary Color — HEX value ie. #00B5BA. (See http://htmlcolorcodes.com/)
Upload Logo 1 — Light or White Version.
Upload Logo 2 — Dark or Black Version.
Tagline — This is a short description of platform ie. "We crowdfunding for Melbourne projects".
Header Image — Recommend width: 1400px, height: 450px.
Header Image Colour — Used to lighten/darken or tint the Header image.
Favicon — Not required. Recommend square icon width: 200px, height: 200px.
SUPPORT & FOOTER
Support Email — where transactional emails come from.
Terms Link — Default is "/base-terms".
Privacy Link — Default is "/base-privacy".
Fees Link — Default is "/about#fees".
Meta Title — Typically the same as Tagline above.
Meta Description — Use for SEO purposes (see https://moz.com/learn/seo/meta-description).
Allow Flexible Funding — Should you platform allow projects to keep the funds when target is not met?
Mirror Projects Onto Pozible — Do you want your projects to appear on Pozible.com.
Add Link Names and URL for all footer links (do not include social links here).
Social Links are separate to Footer Links - so add these in this section.